Categorias
Autor David Hieatt
Editorial Koan
Categoria Economía / Empresa
Condicion Nuevo
The most important brands in the world make us feel something. They do that because they have something they want to change. And as customers we want to be part of that change. These companies have a reason to exist over and above making a profit: they have a purpose. Yes we love the product they make. But the thing we love most about them is the change they are making. Purpose is an incredibly powerful thing. It provides the strength to fight the impossible. It tells your story it builds your teams and it defines your culture. In Do Purpose David Hieatt offers insights on how to build one of these purpose-driven companies. You know those rare brands we all fall in love with. The crazy ones that don t just make something but change something as well..
CBU de la Cuenta Bancaria
0170326720000030521539
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CVU de Cuenta
0000003100017750049902
Alias
borges1975.libros
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PayPal Wallet
55532215211515-255221
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